Web comparison
Shopify vs Custom E-commerce
3
Shopify
vs
3
Custom E-commerce
Verdict
Shopify wins under $1M revenue. Custom wins above $5M or with complex requirements.
Detailed Comparison
| Criteria | Shopify | Custom E-commerce | Winner |
|---|---|---|---|
| Monthly Cost | $29-399/mo + apps | $500-2K/mo hosting | Shopify |
| Transaction Fees | 0.5-2% + payment fees | Payment fees only | Custom E-commerce |
| Customization | Theme-limited | Unlimited | Custom E-commerce |
| Speed to Market | Days to weeks | Months | Shopify |
| Multi-Currency | Built-in | Custom build | Shopify |
| Integration Flexibility | App store dependent | Any API | Custom E-commerce |
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