SEO comparison
In-House SEO vs SEO Agency
2
In-House SEO
vs
3
SEO Agency
Verdict
In-house for ongoing operations. Agency for strategy, audits, and specialized execution.
Detailed Comparison
| Criteria | In-House SEO | SEO Agency | Winner |
|---|---|---|---|
| Annual Cost | $80K-150K (salary) | $3K-15K/mo | SEO Agency |
| Domain Knowledge | Deep (focused) | Broad (multi-client) | In-House SEO |
| Speed | Immediate access | Scheduled capacity | In-House SEO |
| Expertise Range | One person's skills | Team of specialists | SEO Agency |
| Strategic Alignment | Full immersion | External perspective | Tie |
| Scalability | Limited by headcount | Flexible | SEO Agency |
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